Newsletters are the ultimate side-hustle.
They’re easy to start, cheap to maintain, and simple to scale. And with the right AI tools? The whole thing gets 10x easier.
But here’s what most people get wrong…
You don’t need a huge list. Or post every day. Or spend hours messing with tech (not like the old days of the web anyway).
You just need a clear, simple system—and a plan that fits around real life.
That’s why I put this guide together.
It shows you how to launch a newsletter that builds trust, grows your list, and starts bringing in job-free income… all from one post a week.
Inside this guide:
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AI prompts to build faster, so you’re never staring at a blank screen
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The “One Post, Two Platforms” system to write once and grow twice as fast
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Lead magnet prompts that actually convert (no more guessing)
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3 sneaky monetization paths that work before you hit 100 subs – How to get your first 100 subs—even if you hate promoting yourself
Ready to see how it all comes together?
The exact framework I used to build multiple income streams—starting with just one post a week—is waiting on the other side…
Table of Contents
Just so you know this is a living, breathing document. I am will be making updates as discover new information and get feedback from readers. Right now I’m working on fine tuning the the AI prompts. So, keep this link handy and be sure to check back from time to time. If there’s a big update, I’ll let you know via email.
📌 Step 1: Select and Sign Up for an Email Platform
Why It Matters:
Your email platform determines how easy it is to grow and monetize your newsletter. I strongly recommend Beehiiv as the best all-in-one platform for serious newsletter creators. It is the platform you are reading this on right now!
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Best-in-class growth features (referral programs, recommendations, SEO-friendly pages).
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Easy monetization (ads, subscriptions, sponsorships).
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Super clean & fast setup.
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Write Once, Publish Twice → Increase chances of getting search engine traffic passively by posting blog content & newsletter at the same time.
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Built-in Money-Making Tools → Affiliate tracking, paid subscriptions, sponsorship management.
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Modern Features That Matter → AI writing assistance, growth tools, and professional design.
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Everything I wish I had when starting → No more copying between platforms.
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Kit ($) (great for creators who want automation & courses. But not ideal if you want to start a blogletter and have your newsletter discoverable on search engines for more traffic and reach).
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Mailchimp (okay for beginners, but limited growth features and very outdated IMHO).
🤖AI Prompt:
Compare the top email marketing and newsletter platforms—beehiiv, Substack, Kit, and Mailchimp—for a newsletter creator at the beginner, intermediate, and advanced level.
Focus the comparison on:
- Automation (ease of setting up sequences, triggers, etc.)
- Monetization (paid subscriptions, sponsorships, affiliate integration)
- Blog Publishing (on-platform publishing, and SEO)
- Business Building (scalability, ownership, integrations, analytics)
Clearly highlight which platform offers the best room for growth and long-term scalability at each experience level. Format the output in a comparison table followed by key takeaways.These are all great platforms but if you want to use Blogletter method, and multiply your efforts, you’ll need to go with beehiiv because they are the only platform list here that does this well – or at all – IMHO.
📌 Step 2: Define Your Niche & Audience
Why It Matters:
Your niche defines your audience, content, and monetization strategy. A well-chosen niche ensures your newsletter attracts the right subscribers who are interested in doing something specific—not just passively learning.
A simple framework to niche down:
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Who do you help? – Entrepreneurs, designers, freelancers, executives, etc.
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What is their problem? – Overwhelm, lack of clarity, no system, etc.
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How do you solve it? – Actionable strategies, templates, guidance.
🤖 AI Prompt: Swap out [WHATEVER IS IN THESE BRACKETS] with your info and see what you get.
You’re a newsletter strategist. Help me define a clear niche based on:
- My expertise: [your industry or skills]
- My passion: [your interests]
- My audience: [who you want to help]
Use this framework:
- Who do I help?
- What problem do they face?
- How do I solve it?
Give me 3–5 niche ideas with clear outcomes and room to monetize.✅ Action: Review AI’s suggestions and refine your niche and audience.
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